Effective Date: July 9, 2026 Last Updated: July 9, 2026
Connection Marketing, Inc. (“Connection Marketing,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit our website at connectionmarketing.net (the “Website”), communicate with us, or engage our services.
This Privacy Policy applies to personal information collected through the Website and through related business interactions. It does not apply to information processed by our clients under their own privacy policies, or to third-party websites we do not control.
By using the Website, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please discontinue use of the Website.
For purposes of the EU and UK General Data Protection Regulation, Connection Marketing, Inc. is the “controller” of personal information collected through the Website.
Contact for privacy matters:
If you are located in the European Economic Area or United Kingdom and we are required to appoint a representative, our representative can be reached at [EU/UK REPRESENTATIVE — if applicable].
Connection Marketing collects personal information through a variety of methods depending on how you interact with our Website and services.
You may voluntarily provide personal information when you:
Providing personal information is voluntary. However, certain services may not be available if you choose not to provide requested information.
When you visit our Website, our servers and service providers may automatically collect technical information regarding your device and browsing activity. This information may include:
IP address, browser type, browser version, device identifiers, operating system, screen resolution, mobile device information, language settings, time zone, date and time of visit, pages viewed, navigation paths, click activity, referring URLs, exit pages, session duration, cookie identifiers, advertising identifiers, and approximate geographic location.
We may receive information from trusted third-party providers including Google, Meta Platforms, LinkedIn, scheduling providers, live chat providers, website hosting providers, and security providers. These providers may supply analytics, advertising performance metrics, fraud prevention information, or technical information relating to your interaction with our Website.
We use personal information only for legitimate business purposes, including:
Providing our services — responding to inquiries, scheduling consultations, providing requested information, preparing proposals, delivering digital marketing services, and managing customer relationships.
Improving our Website — improving navigation, enhancing usability, monitoring website performance, diagnosing technical issues, improving page speed, and optimizing mobile experiences.
Marketing communications — with your consent where required by law, we may send marketing newsletters, educational content, industry updates, company announcements, service information, and promotional offers. You may unsubscribe at any time using the unsubscribe link included in our emails.
Advertising and analytics — measuring advertising performance, understanding website usage, improving campaign effectiveness, building remarketing audiences, measuring conversions, optimizing advertising spend, and better understanding visitor interests.
Legal compliance — complying with applicable law, responding to lawful requests, preventing fraud, protecting our legal rights, protecting the security of our Website, and enforcing our agreements.
If the GDPR applies to your personal information, we process your information on one or more of the following legal bases.
Consent. Where required by law, we rely on your consent to send marketing emails, place non-essential cookies, conduct remarketing, and process optional information you voluntarily provide. You may withdraw consent at any time without affecting the lawfulness of processing conducted before withdrawal. To withdraw consent, use the unsubscribe link in our emails, adjust your cookie preferences through our consent tool, or contact us using the details in Section 19.
Contract. We process information as necessary to respond to requests for services, prepare proposals, perform contractual obligations, provide consulting services, and invoice clients.
Legitimate interests. We process information where necessary for our legitimate interests, including improving our Website, preventing fraud, website security, measuring marketing effectiveness, business development, customer service, and internal analytics. We balance these interests against the privacy rights of individuals, and you may object to this processing as described in Section 12.
Legal obligations. We may process information where required by tax laws, accounting regulations, court orders, government requests, and other applicable legal requirements.
Our Website uses cookies, pixels, tags, scripts, web beacons, local storage technologies, and similar tracking technologies. These technologies help us remember your preferences, maintain website functionality, analyze visitor behavior, measure advertising performance, detect fraud, improve security, personalize website experiences, and deliver relevant advertising.
Cookies may remain on your device temporarily (session cookies) or for longer periods (persistent cookies). You may manage cookie preferences using our cookie consent platform or through your browser settings. Disabling certain cookies may affect Website functionality.
Strictly necessary cookies are essential for website security, session management, load balancing, accessibility, and fraud prevention. These cookies cannot generally be disabled because they are necessary for the Website to function.
Functional cookies remember user preferences, including language, accessibility settings, saved preferences, and form information.
Analytics cookies help us understand visitor behavior, popular pages, traffic sources, user engagement, and website performance.
Advertising cookies may be used to measure advertising effectiveness, deliver personalized advertising, build remarketing audiences, attribute conversions, and limit repetitive advertisements. Where required by applicable law, advertising cookies are not activated until you provide consent.
Connection Marketing uses trusted third-party technologies to understand Website performance and improve our marketing efforts. These technologies may collect information regarding your browsing behavior across websites and over time. We currently use:
These providers maintain independent privacy policies governing their processing activities.
Google Tag Manager is used to deploy and manage Website tags. Although Google Tag Manager does not typically collect personal information itself, it enables other technologies that may collect information as described in this Privacy Policy.
Google Analytics 4 helps us understand website traffic, visitor interactions, popular content, user journeys, device information, and conversion events. Google Analytics may collect identifiers including cookies and IP-related information in accordance with Google’s privacy practices. Where required by law, Google Analytics is activated only after obtaining user consent.
Meta Pixel and LinkedIn Insight Tag allow us to measure advertising performance and build remarketing audiences on the Meta and LinkedIn platforms. Where required by law, these technologies are activated only after you provide consent. Use of these technologies may constitute “sharing” of personal information for cross-context behavioral advertising under California law. See Section 13 for your opt-out rights.
We do not sell personal information for money. We may disclose personal information in the following circumstances:
Service providers. We share information with vendors who perform services on our behalf, including website hosting, analytics, advertising platforms, scheduling tools, live chat providers, CRM providers, email delivery providers, and security providers. These providers are permitted to use personal information only to perform services for us.
Advertising partners. We share online identifiers and browsing activity with advertising platforms (such as Google, Meta, and LinkedIn) to measure and deliver advertising. Under California law, certain of these disclosures constitute “sharing” for cross-context behavioral advertising.
Legal and safety. We may disclose information to comply with law, respond to lawful requests, enforce our agreements, prevent fraud, or protect the rights, property, or safety of Connection Marketing, our clients, or others.
Business transfers. If we are involved in a merger, acquisition, financing, or sale of assets, personal information may be transferred as part of that transaction.
With your direction or consent. We may disclose information when you direct us to do so or otherwise consent.
We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
Retention periods are determined based on the type of information, the purpose for which it was collected, our contractual and legal obligations, and applicable statutes of limitation. For example:
When personal information is no longer needed, we delete, anonymize, or securely destroy it.
Connection Marketing is based in the United States, and the information we collect is processed in the United States. Our service providers, including Google, Meta, and LinkedIn, may process information in the United States and other countries.
If you are located in the European Economic Area, United Kingdom, or Switzerland, please be aware that transfers of your personal information to the United States and other countries may occur. Where we transfer personal information out of these regions, we rely on appropriate safeguards, such as the European Commission’s Standard Contractual Clauses, an applicable adequacy decision, or another lawful transfer mechanism. You may request a copy of the safeguards we use by contacting us using the details in Section 19.
If the GDPR or UK GDPR applies to you, you have the following rights regarding your personal information:
To exercise any of these rights, contact us using the details in Section 19. We may need to verify your identity before responding. You also have the right to lodge a complaint with your local data protection supervisory authority. In the United Kingdom, this is the Information Commissioner’s Office (ico.org.uk).
This section applies to California residents and describes rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act.
In the preceding twelve months, we have collected the following categories of personal information:
Category | Collected | Example Sources | Business Purpose | Disclosed / Shared To |
|---|---|---|---|---|
Identifiers (name, email, phone, IP address, online identifiers) | Yes | You directly; automatic collection | Service delivery, communication, security, advertising | Service providers, advertising partners |
Commercial information (services requested, transaction records) | Yes | You directly | Service delivery, billing | Service providers |
Internet or network activity (browsing history, click activity, interactions with ads) | Yes | Automatic collection | Analytics, advertising, website improvement | Analytics and advertising partners |
Geolocation data (approximate location) | Yes | Automatic collection | Analytics, security, advertising | Analytics and advertising partners |
Professional or employment information (company, role, if provided) | Yes | You directly | Business development, service delivery | Service providers |
Inferences (interests derived from activity) | Yes | Derived from the above | Advertising, audience building | Advertising partners |
We do not collect Social Security numbers, financial account credentials, precise geolocation, or other categories of sensitive personal information for the purpose of inferring characteristics. We do not knowingly collect personal information from children under 16.
We do not sell personal information for monetary consideration. However, our use of advertising technologies such as Meta Pixel, Google Ads, and the LinkedIn Insight Tag may be considered a “sale” or “sharing” of personal information for cross-context behavioral advertising under the CCPA. The categories involved are identifiers, internet activity, geolocation, and inferences, disclosed to advertising partners.
You have the right to opt out of the sale or sharing of your personal information. To exercise this right, you may:
Subject to certain exceptions, California residents have the right to:
You may submit a request to know, delete, or correct by:
We will verify your request by matching the information you provide against information we maintain. You may use an authorized agent to submit a request on your behalf, provided the agent has written permission and we can verify your identity. We will respond within the timeframes required by law (generally 45 days, extendable by an additional 45 days where necessary, with notice).
Residents of certain other states (including Virginia, Colorado, Connecticut, Utah, and Texas) may have rights similar to those described in Section 13, including the rights to access, correct, delete, and obtain a copy of their personal information, and to opt out of targeted advertising and the sale of personal information. To exercise these rights, or to appeal a decision regarding your request, contact us using the details in Section 19. Where required, we honor recognized opt-out preference signals such as Global Privacy Control.
We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, and destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
The Website is intended for a business audience and is not directed to children. We do not knowingly collect personal information from children under 16. If you believe a child has provided us personal information, contact us and we will take appropriate steps to delete it.
The Website may contain links to third-party websites and services. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.
We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above. Material changes will be communicated through the Website or by other appropriate means. Your continued use of the Website after changes take effect constitutes acceptance of the revised Privacy Policy.
For questions about this Privacy Policy, or to exercise your privacy rights, contact us at:
This Privacy Policy template addresses GDPR, UK GDPR, and CCPA/CPRA requirements and includes provisions relevant to other U.S. state privacy laws. It should be reviewed by qualified legal counsel before publication and adapted to your specific data practices.
