Top Facebook Ad Updates
The strength of Facebook as an advertising platform is personalization—the depth and breadth of data available about the users of the social media giant enables businesses to create marketing campaigns with a laser focus on the audience they’re trying to reach. However, the data privacy landscape is changing. Requirements like the European Union’s General Data […]
Master Growth Hacking through Google Analytics
When you’re advertising your business online, your goal is to create growth—reaching new audiences and increasing sales. To do that, you need to understand your audience, what brings them to your website, and how they interact with your site once they’ve arrived. That information can help you encourage new prospects to become regular customers, and […]
